Wednesday, March 15, 2023

The SECU/LGFCU ("Informal") Merger Proposal - An Example Of "Self-Service" That Isn't Working Out Real Well - Pinocchio #7

 Causing a major problem for LGFCU members:

                                          

WASHINGTON– Is the branch dead, as many believe? Quite the opposite, according to one expert—but the branch will need to be different as might the people who work there.

During CUNA’s GAC [3/1/2023], Bill Handel, general manager and chief economist with Raddon, told a breakout session it’s critical to get into the “how’s and why’s” of branching as the branch transformation process is well under way.

“Is the branch dead? That’s something that a lot of people are saying. People say the branch has short legs, it isn’t viable for the future,” said Handel. “That’s something our research indicates is just the opposite. The branch will play a very pivotal role in your future. But it will be different.

Net Growth in CUs

Credit unions, he said, have seen a net growth in branches between 2012 and 2022. More striking, he said, is that CUs grew branch counts by 34% during this period.I really think the branch becomes important in a high-tech/high touch environment,” Handel said. In response to a question, just a few hands in the room were raised to indicate they have net fewer branches now than 10 years ago.

A Surprise

The Raddon research around branch usage by consumers discovered one “fascinating” finding, Handel said.

“Millennials are most likely to have walked into a branch. Why? The role of the branch is different from the past. Millennials are between 25-45 and they are moving into what we call the age of significance. What they are looking for from their financial services provider is different from what they needed in college. They are buying houses in droves. What this is really showing is there is a significant demand for branches.”

thumbnail_Handel Branches MIllennials

“We have found many organizations are struggling with this process of branch transformation. We pull people together and everyone has an opinion. “The first thing to do is to get the facts.”

 

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Listen Jiminey:  SECU: "We never made a "formal" proposal to merge"; LGFCU: "We've never been closer together". Really, no fooling, not fibbing, no hedging, no weaseling... I mean have I ever lied to you before?
 
... there are a couple of hundred thousand North Carolinians, who are LGFCU members, who don't agree. They "nose" better,  just ask them... or better yet, let them vote on it!

 

Chairman Ayers To Expand Risk-based Program To Electric Rates?

 

 Chris Ayers Image   Dear Chairman Ayers,


Noted the statement below from a recent BusinessNC article on your upcoming meeting with the State Employees Association of N.C. (SEANC) about risk-based lending at SECU.