Wachovia was the real thing...
(... a unicorn, the industry standard, not a wannabe!)
"Once upon a time"... but not too long ago, most everyone in finance agreed that Wachovia Bank & Trust - headquartered in Winston-Salem - was the premier bank in the U.S. of A.
Wachovia's reputation was sterling, its financial practices impeccable, its ethical principles unquestioned. Wachovia pledged high quality, local service from a dedicated "Personal Banker" to its customers - and delivered it!
Home-grown talent - thoroughly trained, hands-on leadership, community focused, an earned reputation for offering principled advice and intrinsic value in all services. The owners of many small, local banks across the Southeast sent their sons and daughters - their future leaders - to learn the banking trade as apprentices with Wachovia.
There were several other very prominent banking "brands" in North Carolina - NCNB, First Union, BB&T, First Citizens - but Wachovia was foremost.
✅ But then, Wachovia's board and leadership lost it's way - they forgot what they had, they forgot who they were...
... next chance, drop by your local Wachovia branch and ask the employees what happened.
😎 Yep, that's right, you can't find a Wachovia branch anywhere in North Carolina... Wachovia has become Wells Fargo... take note!
"The best prophet of the future is often the past."
