... nice doggie!
From: Maurice Smith
Sent: Thursday, May 12, 2022 7:07 AM
To: HAYES, JIM [link to full text here]
➜ "I
have been giving additional thoughts to our conversation about the
potential combination of SECU and LGFCU."... "We have had exhaustive dialog
with and among our Board about the prospects.... To be frank, there is hesitation among our Board about a merger."
😎 For those of you who aren't familiar with former LGFCU CEO Maurice Smith, he is a world-class diplomat ... "there is hesitation among"... is about as nice a way of saying "hell no!" as I can think of, agree?
➜ "I’ve heard you imply that LGFCU is a bigger weight to SECU than you would have expected. This is the first time I’ve heard this from SECU management."[in 40 years!]
😎 Mr. Smith is also a savvy, practical business leader. When confronted with the "pressure" of being designated as a "bigger weight" problem by his "40-year trusted partner SECU", Smith appears to be applying the "nice doggie deferral strategy". What's the "nice doggie deferral strategy"? Well, if you're ever confronted with a severe, volatile business problem - much like being confronted by a snarling, vicious German shepherd - just keep your cool, keep smiling and saying "nice doggie, nice doggie", until you can get hold of a big rock! (Don't laugh, its sound business advice!) Smith applies it well in defense here.
😎 The SECU CEO has "manufactured a problem" with the "core" technology conversion vendors' concerns. First, the SECU CEO's job is not to represent a vendor, unless there is some unknown ulterior motive. Second, SECU had negotiated dozens of IT contracts which included joint processing for SECU, and partners LGFCU, Latino, Greater Kinston, and NC Press Association credit unions over several decades. Never was any problem to reach a vendor agreement. Check the record!
😎 But here, take another listen to the SECU CEO's explanation of all this in the extended SECU Board-approved Fireside Chat video [link... see @ 25:00]. It's sorta difficult to reconcile the CEO's offhand , aw shucks presentation that he and the SECU Chairman got together and had a "great dinner" with LGFCU leaders who said "no" to the merger. This "great dinner" was 6 months after the SECU CEO first proposed a merger to LGFCU and occurred even after Mr. Smith had diplomatically told SECU "hell no" on May 12, 2022 as you see above. What was LGFCU saying "no" to [according to the SECU CEO in this video] if there wasn't a proposal?
😎 BTW did you know that LGFCU contributed @ $50 million annually for its participation in that trusted-partner, cooperative operations effort with SECU? LGFCU always paid its share of the costs for tech changes and all other operational costs incurred by SECU. In the video, according to the SECU Chair, the loss of that $50 million will not affect SECU's business operations. A loss of $50 million in annual revenue won't hurt??? ... wanna bet?
➜ "We prefer to work collaboratively with you to achieve both our goals. Our near four‐decade history of collaboration is no accident. Our credit unions forged a relationship built on mutual trust and partnership. I see no reason this can’t continue in a newly re-imagined future. "
😎 At May 12, 2022 it doesn't really appear that LGFCU is preparing to execute that "long-planned" exit to independence espoused in the November video by Mr. Naylor, [link... see @ 25:35], does it? Least not according to LGFCU's former CEO of 25 years! Somebody is telling "a story" here. (As Mr. Naylor says "I'm trying to stay away from using the word lie".)
✅ Why did the SECU Board choose to "tell this story" to 2.8 million SECU members?
Lack of transparency by any group - motives, competence, poor judgment? - is "a red flag" that erodes confidence and destroys trust.